Still here? Great, let’s go.
Elisa Michelle posted a link to an interesting article about indie publishing versus gatekeeper publishing. But the article writer wasn’t taking a stand for or against a side. He was crying about how tired everyone is of hearing this one’s better, that one’s the only way, the other one’s the shiny. You’ve heard the arguments, haven’t you? Heck, I’ve made some of them here.
The article writer, essentially, isn’t taking a stand. He states he’s tired of the “debate” – and then posits the idea there isn’t a debate. He lumps the whole “plotters versus pantsers” arguments in there – making it a whole thing about “writing”, don’tcha know – but in fact, he’s really tired of indie publishing apologists.
See, there aren’t any real apologists out there for the gatekeepers anymore. For the longest time – seven decades, more or less – they were the only game in town. They didn’t need apologists. You want to be published? You go through them. Full stop.
Now? Now there’s choice. And not the crappy, poorly formatted, lousy product choice which used to be “self-publishing”, either. Now you have real choice.
So the whiner – sorry, article writer – says he’s sick of people who continually try and convince the rest of us “traditional” (read: “abusive”) publishing is not only still viable, but is as good a choice as indie publishing.
Any precursory examination of the facts, however, will prove otherwise. In short order.
But there are those who continue to try and hold up gatekeepers as an equally viable means, even though it hasn’t been for a few years now. (Since 2009, specifically.) There is no need for writers to continually be abused and mistreated and robbed by the gatekeepers. If the goal is to be read, to have your work read, then reaching your readers hasn’t ever – in your life, writer – been easier than it is right now.
Marketing? Don’t gimme that bullsh!t, gatekeeping publishing doesn’t do that for most authors. Hasn’t for years. IF, and that’s a big IF, you’re somehow miraculously able to get through the gatekeeper system to an actual gatekeeper, AND lucky enough to get through the gatekeeper to the publishing house, AND lucky enough to be picked up (read: “considered profitable enough”) by the publisher, AND lucky enough to go to print…well, you’re pretty doggone lucky. But unless you’re really, REALLY lucky – lucky enough so someone thinks you’re bound to be the next J. K. Rowling, Amanda Hocking, Stephenie Meyer, or John Grisham – the odds are, you’re not going to get a TV commercial. Or a radio commercial. Or a spot on Ferguson. Or a magazine ad. No, you’ll get included with the rest of the schlubs in their catalog, and then they expect you, the writer, to market your own f**king book to the unwashed masses.
So, you’re providing the content, you’re revising the content, you’re marketing the content, and you’re only receiving a tiny fraction for the content. Make sense to you?
Yeah, it doesn’t to me either.
Why don’t you just write the content, revise the content, then publish the content yourself? For the privilege of using their shelf space indefinitely, places like Amazon and PubIt! charge you 30 or 35% of the sales for any sale over $2.99. They keep 65% if it’s under that. And you never have to worry about it being backlisted, falling of print, or going out of style. Don’t like the cover? Make a new one and upload it. Don’t like chapter fifteen? Rewrite it and re-publish it. Announce you did on your blog and Twitter and places like GoodReads and Shelfari, and then everyone who owns your book has the new one.
Try doing any of that – any of it, including the 35 to 70% on each sale – with a gatekeeper.
But, like this whiner – sorry, writer – says, the argument is tiresome now.
Know why? Because there’s no counter-argument. They’re tired of being pwnd. They’re not able to deflect the stupidity of their arguments away from themselves, and so sycophants have to come along and try to do it for them. They know they’re dinosaurs, they know they won’t last much longer. The meteor has hit. The shock wave is coming. They’re clinging to the last bit of life they have, but any control of the industry they seem to generate is a rouse, an illusion. They’re outmoded and outdated. Know why they hated Amazon setting the price point for eBooks a few years back? Yeah, you know why. The gatekeepers said they “couldn’t” price books at $9.99 and “be profitable.” Bullocks.
That’s a bald-faced lie.
So they don’t want to hear from people like Konrath and Eisler, making asses of them the whole way along while they flounder and flop around, fish trying to find that last wet part of the muck to get in. It’s over for them and anyone stupid enough to believe their death throes accusations and spin is just that…stupid.
Fact is, there isn’t a debate. The whiner was right about that. The debate ended in 2009. Now it’s a waiting game.
Waiting for the inferior, unattractive and unsupportable gatekeepers to die. And take all your mewling sycophants with you.
Good riddance to bad rubbish.